Squair advises the founder of OBO in its sale to Together Group

Squair (Damien Gorse, Renan Lombard-Platet, Constance Dunoyer de Segonzac‍ and Louis le Roy) advised the founder of OBO in its sale to Together Group.

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OBO is an experiential marketing agency based in Paris, specializing in creating innovative and engaging brand experiences. It supports its clients from strategy to production, by placing people and emotions at the heart of each project. The company has established itself as a key player in experiential marketing in France, collaborating with major brands in the luxury, fashion, beauty and technology sectors.

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Together Group is a global network of independent agencies dedicated to luxury, lifestyle and premium brands. The group offers integrated services ranging from digital strategy to creation, including e-commerce, content marketing and technological innovation.

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This strategic transaction allows Together Group to strengthen its presence on the French market and expand its offer in the field of customer experience, by integrating OBO's recognized expertise in immersive event design, brand activation and storytelling strategy.

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OBO will continue to operate under its name and maintain its management team, while benefiting from Together Group's resources, synergies and international expertise.